Wonderwall.com
Wonderwall.com is a site that relies on ads and sponsorships for revenue. While working at Whalerock Industries, we optimized the UI/UX of this site to work well with both native and non-native ads, photo galleries, articles, video series, and social media. Also, while developing the different page templates, we had to satisfy both the advertisers and users (often with conflicting interests) in order to meet the required business goals. Creative Direction: Raphy Fedida | Art Direction: Tyson Hubley | Design: Raphy Fedida & Emma Vallee Callinan